Responsibility Social Enterprise And SMEs
General considerations, scope, impact modern management should be fully identified with what currently represents the corporate social responsibility, which can be defined as the active, voluntary contribution of enterprises to the social, economic and environmental improvement in order to improve its contribution competitive, evaluative and its added value. Social responsibility (CSR) company intends to seek excellence in the bosom of the enterprise, taking care with special people and their working conditions, as well as the quality of their production processes. Reminds us very well Miguel Angel Axtle Ortiz and Carlos Miguel Barber Kuri, that in 1999 the World Business Council for sustainable development made the following definition: Corporate Social responsibility is a continuous commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their familiesalso as the local community and society in general. Trafficking on the improvement efforts to the inside of the company, such as conditions of work and life of employees and shareholders taking care and increase their yields. It also serves the marketing and responsible production, as well as business ethics.
Abroad are carried out efforts that promote economic and environmental conditions of suppliers, customers, family partners, as well as the community where the company is located. Social responsibility infers a debt and moral obligation in and out of the company and its environment. You acknowledge and agree the benefits and consequences of wealth generation, also generating other type other than monetary capital. It is the generation of wealth of social capital. The truth, that the importance of identifying this item, is very crucial for a good achievement of organizational behavior of a company at the present time, hence, our insistence, in programs graduate and even undergraduate towards training, training of professionals of the Administration and yet, those linked to it, to identify and put into practice what stands in favor of the company, which appropriately handled the social responsibility of the company in the current scenarios.